Mahindra has recently introduced a new interior color option for its popular Thar Roxx 5-door SUV. The Mocha Brown interiors are now available in addition to the previously offered Ivory shade.
This decision comes after feedback from customers who found the Ivory interiors difficult to maintain in Indian conditions. The Mocha Brown option offers a more practical and durable alternative while still maintaining a premium look.
The Mocha Brown interiors will be exclusively available with the Thar Roxx 4×4 variants, while the RWD variants will continue to feature the Ivory-colored upholstery.
Customers can choose between the two interior themes when booking their Thar Roxx. Deliveries for the Ivory interiors will start by the end of October, while the Mocha Brown option will be available from the end of January 2025. Notably, there is no additional cost for choosing the Mocha Brown interiors.
The Thar Roxx offers a range of premium features, including ventilated seats, a panoramic sunroof, an electrically adjustable driver’s seat, automatic climate control, a touchscreen infotainment system, a fully digital instrument cluster, and more.
Introducing an All-New Mocha Brown interiors option on the 4×4 variants of Thar ROXX, available at no extra cost. This new option, alongside the Ivory White interiors offers you choices to suit your style needs. Both options feature premium leatherette seats and a sleek… pic.twitter.com/2f9elV2wCJ
— Mahindra Thar (@Mahindra_Thar) October 1, 2024
Mahindra has positioned the Thar Roxx as a versatile SUV capable of both on-road and off-road driving. The pricing for the 4×4 variants has recently been announced, starting at Rs 18.79 lakh and going up to Rs 22.49 lakh (ex-showroom).
The Thar Roxx is available with both petrol and diesel engine options. The petrol version features a 2.0-liter mStallion turbocharged engine, while the diesel version uses a 2.2-liter mHawk turbocharged engine. Both engines offer multiple power and torque outputs depending on the variant.
Mahindra has also announced that the first-ever Thar Roxx to enter production will be auctioned off, with the proceeds going towards a charitable cause.
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