Royal Enfield Flying Flea Partners with Qualcomm for Electric Motorcycle Tech

Royal Enfield’s newly launched electric vehicle division, Flying Flea, has entered into a strategic partnership with Qualcomm Technologies, Inc. This collaboration will see the integration of Qualcomm’s Snapdragon QWM2290 System-on-Chip (SoC) and Snapdragon Car-to-Cloud Platform into Flying Flea’s upcoming electric motorcycles. This move positions Flying Flea at the forefront of two-wheeler technology, making it one of the first platforms globally to leverage such advanced connectivity solutions.

Mario Alvisi, Chief Growth Officer for Electric Vehicles at Royal Enfield, expressed enthusiasm for the partnership, stating that it represents a significant step forward for the company. By combining Royal Enfield’s renowned craftsmanship with Qualcomm’s cutting-edge technology, Flying Flea aims to deliver an unparalleled electric mobility experience to riders worldwide.

Enhanced Connectivity and Rider Experience

The Qualcomm Snapdragon QWM2290 SoC is designed to enhance safety, performance, and connectivity for Flying Flea riders. Key features include advanced diagnostics, sophisticated navigation systems, and personalized ride settings, creating a smarter and more efficient riding experience.

Jeff Arnold, Vice President of Product Management at Qualcomm Technologies, emphasized the transformative potential of this partnership, stating, “By combining Royal Enfield’s heritage with Qualcomm’s innovation, we are reimagining two-wheeler mobility.”

Key Features of Flying Flea Electric Motorcycles

Future Flying Flea motorcycles will feature:

• Five Preset Ride Modes: Offering customizable riding experiences to suit various terrains and rider preferences.
• True Round TFT Display: Powered by the Snapdragon chip, providing a high-resolution and intuitive user interface.
• Smartphone Integration: Enabling seamless connectivity and control through smartphone integration.

Nimish Shrivastava of Qualcomm Technologies highlighted the evolving landscape of the two-wheeler market and the increasing importance of connected services. He expressed Qualcomm’s commitment to collaborating with Flying Flea to enhance rider safety, performance, and overall experience through the integration of Snapdragon’s advanced technologies.

This partnership between Flying Flea and Qualcomm marks a significant step towards the future of electric mobility, promising a new era of connected and intelligent two-wheelers.