Mahindra Thar Roxx AX3L: A Closer Look at the Mid-Variant

Building upon the immense success of the Thar, Mahindra recently launched the 5-door model, expanding its appeal to a wider audience. With prices starting at Rs 12.99 lakh for 2WD variants, the Thar 5-door has quickly gained popularity. While the 4WD variants’ prices are yet to be announced, the excitement surrounding this iconic SUV remains high.

Thar Roxx AX3L TVC: Highlights and Color Options

In a recent TVC, Mahindra showcased the Thar Roxx AX3L variant, highlighting its key features and design elements. Although the TVC featured a black-colored SUV, the Thar Roxx AX3L is available in a variety of seven colors to suit different preferences. For those seeking a commanding road presence, black is an excellent choice. Mahindra offers two black shades: Stealth Black and Deep Forest.

Additional color options that create a dynamic visual impact include Tango Red and Everest White. For those with more individualistic tastes, Nebula Blue, Battleship Grey, and Burnt Sienna are also available. All variants come with a black roof, ensuring a sporty dual-tone profile.

Exterior Features and Design

The Thar Roxx AX3L boasts an impressive exterior design, featuring LED projector headlamps, LED turn indicators on the fender, and LED tail lamps. While it may miss out on LED DRLs and LED projector front fog lamps, its overall appearance is undeniably stylish. However, one notable omission is the lack of alloy wheels. The Roxx AX3L comes standard with R18 steel wheels, which may not be to everyone’s liking. For those seeking alloy wheels, the MX5 and higher variants offer options, including exclusive R19 diamond-cut alloy wheels in the top-spec AX7L variant.

Interior Features and Tech

Inside, the Thar Roxx AX3L offers a comfortable and well-equipped cabin. Key features include a 26.03 cm touchscreen infotainment system, wireless Android Auto and Apple CarPlay, push button start, wireless charging, auto dimming IRVM, steering-mounted controls, and rear AC vents. The Roxx AX3L also features premium embossed fabric upholstery and 83 connected features via Adrenox.

While the Roxx AX3L provides a comprehensive feature set, it does lack sunroof options. A single-pane sunroof is available in the MX5 and AX5L variants, while the panoramic sunroof is exclusive to the top-spec AX7L. In terms of safety, the Thar Roxx AX3L comes equipped with 6 airbags, rear parking sensors, rear disc brakes, ESC, traction control, hill hold control, hill descent control, and rollover mitigation. The safety package also includes ADAS Level 2 Suite with 10 features.

Performance and Powertrain

The Mahindra Thar Roxx AX3L is available in a single powertrain option: a diesel manual 2WD configuration. 4WD is not available with this variant. The 2.2-liter diesel engine is offered in two states of tune: 152 PS / 330 Nm and 175 PS / 370 Nm. Transmission choices include a 6-speed manual and a 6-speed torque converter automatic. The Thar Roxx AX3L variant is exclusively available with a manual transmission. In terms of pricing, the Mahindra Thar Roxx AX3L starts at Rs 16.99 lakh.

Conclusion

The Mahindra Thar Roxx AX3L offers a compelling combination of style, features, and off-road capability. While it may not have all the bells and whistles of the top-spec variants, it provides a solid value proposition for those seeking a well-equipped and capable SUV. With its rugged design, comfortable interior, and impressive performance, the Thar Roxx AX3L is sure to appeal to a wide range of buyers.