Mahindra Scorpio leads October 2023 compact SUV sales surge
While the festive sales did not bring the anticipated boom for all carmakers, the Mahindra Scorpio emerged as the clear winner in the compact SUV segment for October 2023.
The festive sales of October 2023 failed to bring the anticipated windfall for carmakers, reflecting in the performance of the compact SUV segment. Despite a modest month-on-month (MoM) growth of just over 5 percent, the market dynamics revealed interesting shifts. The Mahindra Scorpio N and Mahindra Scorpio Classic emerged as the gainers, collectively surpassing the Hyundai Creta. Let's delve into the model-wise details for a comprehensive understanding.
The sales data for the Mahindra Scorpio catapulted it to the top of the segment, witnessing a significant MoM growth of nearly 15 percent and surpassing the 13,000 unit sales mark. It's essential to note that these figures amalgamate both versions of the SUV - Scorpio N and Scorpio Classic. The robust performance underscores the enduring popularity of this Mahindra model.
The Hyundai Creta, traditionally a segment leader, maintained relatively stable sales for October 2023, crossing the 13,000 unit sales mark. The month-on-month growth was just under 3 percent, suggesting a consistent demand for this reliable compact SUV.
Following the facelift launch, the Kia Seltos experienced a resurgence, reclaiming its podium spot with over 12,000 units sold. This performance exceeded its average monthly demand for the previous 6 months, signaling a positive market response to the updated version.
Maruti Grand Vitara and Toyota Hyryder
The Maruti Grand Vitara, the only other compact SUV to achieve a 5-figure monthly demand, witnessed a MoM drop of nearly 8 percent in October 2023. In contrast, its counterpart, the Toyota Hyryder, enjoyed a modest MoM growth of just under 5 percent, reaching nearly 4,000 units sold.
The Honda Elevate, a relatively new entrant, secured the fifth position in October 2023 sales. However, it experienced a drop in MoM figures, falling below the 5,000 units mark. The model's performance suggests challenges in sustaining early success.
Skoda Kushaq and Volkswagen Taigun
Skoda Kushaq and Volkswagen Taigun enjoyed similar sales in the previous month, but the Taigun experienced significant improvement with a MoM growth of nearly 40 percent. This surge positions it as a noteworthy contender in the compact SUV segment.
The MG Astor maintained stable sales, yet it fell short of crossing the 1,000 monthly sales mark. The model seems to be facing challenges in gaining significant traction in the competitive compact SUV market.
While the festive sales did not bring the anticipated boom for all carmakers, the Mahindra Scorpio emerged as the clear winner in the compact SUV segment for October 2023. The Hyundai Creta maintained its stronghold, and the Kia Seltos showcased a commendable resurgence. As the market dynamics continue to evolve, these insights into model-wise performances provide valuable perspectives for both automakers and enthusiasts alike.